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It's About the Kids: Student-Centered Enrollment Marketing Trends
When I started college admissions counseling 20 years ago, students would come to meetings hefting heavy boxes of viewbooks they'd received from...
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Spring is a time when college planning is very top-of-mind for many rising high school seniors and parents/guardians. With these tips in your back pocket, you and your student can find the best college fit!
The best approach is to take a step back and view the process as though nothing has changed. In fact, a silver lining here is that you have time on your hands which can allow you to engage reflectively in college planning, rather than instinctively.
Many families tend to approach the process with tunnel-vision surrounding a list of colleges they perceive as the “best” when beginning conversations of college planning. When this happens however, the most important person - the student - in the process is often overlooked. Today, we’ll walk through strategies for identifying the student's priorities and a sense of purpose that are important to college planning in a "student-centered" way.
This narrative provides a high-level overview of the key topics discussed, along with the times that those topics are discussed within the video. We hope this helps you jump to the specific parts of the video that are of interest to you.
If you have additional questions, we encourage you to reach out via our contact form!
To hear the full explanation behind these questions, jump to 9:28. |
To hear more about defining a best-fit college, jump to 17:50. |
To understand the competitiveness of your credentials, jump to 32:00. |
The best college fit will not be:
To hear more about why these are the wrong steps, jump to 48:00. |
Some final pieces of advice for parents:
Looking to learn even more specific tips? This article on the top 5 ways to find your college fit can help.
To hear the final pieces of advice, jump to 54:00. |
A 25-year veteran of the college admission process, Peter Van Buskirk is dedicated to helping families find student-centered solutions in college planning. His ability to interpret and personalize a complex, and often mysterious, college-going process makes him a popular speaker among students, parents and educators. His creative programming has informed, inspired and entertained more than 2,000 audiences around the world. Peter’s books, Winning the College Admission Game; Strategies for Students and Parents and Prepare, Compete, Win! The Ultimate College Planning Workbook for Students, coach families through the complexities of finding and getting into the college that is the best fit for the student. His weekly blogs are featured on his website, www.BestCollegeFit.com, and he has appeared on numerous television and radio interviews including “Oprah and Friends” with Jean Chatzky. A graduate of Bucknell University, Peter moved through the ranks at Franklin & Marshall College to become Dean of Admission, Interim Director of Athletics, Associate Vice President for Enrollment Management, and Executive Officer in the Office of the Provost. He subsequently created and now operates Best College Fit® as a platform for delivering student-centered college planning content to students, parents and educators.
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