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Scoir Blog

College Admissions Staff (2)

How to Build Meaningful Connections with Students on Scoir - two college admissions staff members carrying a message

3 min read

How to Build Meaningful Connections with Students on Scoir

Imagine being a high school student right now.

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The Cost of Traditional Student Recruitment - pie chart graphic with image demonstrating student recruitment methods

4 min read

The Cost of Traditional Student Recruitment

When my great aunt was 18 years old, living on the family farm, and attending a small schoolhouse in rural western Pennsylvania, a representative...

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Key Themes from This Year's Recruitment Cycle - admissions officer on video call on laptop while sitting at table

5 min read

Key Themes from the 2020-2021 Recruitment Cycle

This article is based on a series of conversations we had with Scoir Partner Colleges in 2021. While this content is specific to recruitment themes...

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How-To Guide on Inbound Marketing for Admissions - illustration of person working on laptop with image of marketing funnel to the right

3 min read

A Guide on Inbound Marketing for Admissions

Inbound marketing is all about education.

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Why Scoir Isn't Your Typical College Student Recruitment Tool - illustration of person working at laptop with Scoir logo, with an arrow pointing to documents, then an arrow pointing to a college building

4 min read

Why Scoir Isn't Your Typical College Student Recruitment Tool

Did you know that approximately 60% of high schoolers enroll in college? Of those that go to college, only about 60% graduate.

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Recruiting Gen Z: Best Practices for Prospective Student Communications - illustration demonstrating messaging students with Scoir podcast imagery in background

3 min read

Recruiting Gen Z: Best Practices for Prospective Student Communications

Curious about strategies to recruit Gen Z? We surveyed high school students using Scoir about their college search to gain insights into the...

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How to Convince Your Team to Add Scoir to Your Recruitment Strategy - illustration of two college admissions and enrollment marketing professionals exploring the results Scoir brings for colleges

4 min read

How to Convince Your Team to Add Scoir to Your Recruitment Strategy

As a college admissions professional, you know your way around enrollment marketing tools. Especially this time of year, the pressure is on to...

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What You Need to Know About the New FAFSA - illustration of financial aid graph with graduation cap above it

6 min read

What You Need to Know About the New FAFSA

The Free Application for Federal Student Aid (FAFSA), managed by the Department of Education, is the gateway to federal and state financial aid for...

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Colleges: It’s Time to Reconsider Name Buys - person taking down name from list

10 min read

Colleges: It’s Time to Reconsider Name Buys

This is an abridged version of a 2021 podcast episode where we sat down with a high school counselor to discuss why colleges should rethink their...

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The Step-by-Step Guide to Scoir for Enrollment Marketing Teams - illustration of two college admissions staff interacting with Scoir insights dashboards

3 min read

The Step-by-Step Guide to Scoir for Enrollment Marketing Teams

Looking to diversify your enrollment marketing strategy this upcoming cycle? If you’ve identified Scoir as a good fit for your team, 1) we’re honored...

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