For Colleges

Messaging

Engage students and parents/guardians as early as freshman year.

illustration of two direct messages for students in Scoir, from colleges

What would you do if your inbox looked like this?

Students typically Select All ---> Delete.

Even if you can stay out of the spam and promotions folders, it's incredibly hard to stand out amidst the noise. With some students getting thousands of emails from colleges, they're fed up.

What Students Really Want to Hear from Colleges - Student Inbox

Replace Your Name Buy Budget with a More Effective Approach

On Scoir, 1 in 6 college-bound students self-report their academic and extracurricular interests as early as freshman year. Instead of sending email blasts, send targeted messages to students who are actually interested in your institution.

With more than 1 in 10 high schools in the U.S. using Scoir, you're reaching a large, purposeful audience with Messaging.

Stand out from the noise

Avoid crowded email inboxes with a dedicated Messaging Center on Scoir where students are required by their high school to focus on all things college admissions.

Engage earlier

You can begin recruiting students and families as early as freshman year of high school where they actually want to hear from you (not their email inbox).

Set it and forget it

With the ability to send Automated Messages and schedule Messages in advance, it’s easy to manage your enrollment marketing. Or, let us manage it for you.

On Slate?

If your institution uses Slate, activate Scoir as a mailing channel and use existing Slate credits to reach Scoir students.

Learn More

Slate and Scoir logos with link between them

Event-Based Messaging

Stop buying lists and start engaging with and recruiting students where and when they’re searching by setting up automated trigger events that generate a message for you at exactly the right moment.

illustration of college outreach messaging: desktop and mobile

Engage with Guardians

Influence the influencer. When you message on Scoir, you have the ability to connect with students’ parents or guardians. You'll have a seat at the table with decision makers.

illustration of college view of Outreach Messaging in Scoir

Advanced Segmentation

Go beyond generic messages and start personalizing your content by crafting Messages for students based on:

First-gen status
Where they are in the funnel*
Personal interests
Academic focus
School location (Rural, Town, Suburban, Urban)
Legal sex
School type (including Title 1)
Academic profile
Neighborhood household income bands
Students' saved career interests

*Students on Scoir match with your college or indicate if they’re interested in your institution, planning to apply, or have already applied.

illustration of person reaching Outreach Messages from colleges on Scoir

Message Your Matches

Reach students beyond those who show interest in your college on Scoir! Message students whose college and career preferences match with your institution (at a much lower cost than name buys). With just 1 message, a state university in the south reached nearly 107K students, gained 128 followers, and saw almost 400 profile views!

Let Us Be Your Next Hire

Interested in Messaging but not sure where to start? With our optional Messaging Kickstart, your dedicated Engagement Strategist will create a foundation of messages for your first few months.

Looking for more help? Check out Scoir Managed or Scoir Guided packages on our pricing page.